Leora Turko

DJ and Cannabis Educator

Northern California leoraturko@gmail.com @dj_leori

I am a dedicated cannabis educator and DJ committed to preserving the legacy of cannabis culture. I focus on connecting craft farmers with conscious consumers and curating ideal spaces to consume. I offers immersive experiences and consulting services that emphasize regenerative farming, sensory education and plant-focused storytelling. My efforts uplift sungrown cultivation, foster community connections and help shape the future of cannabis with care and intention.

Experience:

Sales Representative | Arcanna Flower

May 2025 - Present

· Sales and Field Marketing in Northern California for regenerative family owned Legacy Mendocino farm

Field Marketing | UpNorth Distribution

October 2023 – July 2025

· Represented UpNorth and partner brands: Space Gem, Fig Farms, Halara, and Wave Rider, in field marketing initiatives.

· Collaborated on event production and educational outreach, hosted pop-ups, and supported dispensary activations.

· Designed marketing materials such as stickers and educational leave-behind pieces.

Brand Ambassador | Ember Valley

November 2022 – September 2023

· Delivered in-store demonstrations and provided staff education sessions.

· Produced DJ sets and custom rolling activations to enhance the consumer experience.

Field Marketing | Jeeter / DreamFields

July 2022 – October 2022

· Trained retail staff and budtenders on new SKUs and brand values.

· Executed in-store activations and product demonstrations throughout Northern California

Cannabis and event DJ | DJ leori

2017-Present

· Mobile event DJ for:

· Junior Toots

· Jetty Extracts

· Terpnami

· That Good Good

· Phenotopia

· High Tea Humboldt and more

English Instructor | Academy of Art University, San Francisco

2008 – 2017

· Taught college-level courses in English, Writing, and Composition.

· Specialized in multicultural storytelling and critical analysis.

· Designed engaging curriculum and mentored a diverse student body.

Certifications & Education

· Certified Ganjier – The Cannabis Sommelier Certification Program

· B.A. in English Literature – University of California, Berkeley

Skills

· Sensory Evaluation & Terpene Education

· Brand Representation & Field Marketing

· Cannabis Consulting & Legacy Storytelling

· DJing & Cannabis Lounge Experience Curation

· Budtender Training & Consumer Engagement

· Regenerative Farming Advocacy

· Content Creation & Copywriting